(London) Due to the changing face of the landscape (and I mean that quite literally). Manufacturers , retailers and service providers have to appeal to a much more diverse market. You may have noticed that (we in the UK at least) that nearly all couples in adverts are mixed race (one white, one non white) Some target the older generation and beauty giant L'Oréal famous for its "We're worth it" catch line the other day hired 29 year old transgender model Munroe Bergdorf as part of its aim to make millions in which to capture the he to she market. Munroe born in the UK initially decided to express his gratitude:
Honestly I don’t have energy to talk about the racial violence of white people any more. Yes ALL white people.Well as a multi million empire L'Oreal couldnt be seen endorsing acute racism and today they have reacted and sacked Bergdorf ,stating:
‘Because most of ya’ll don’t even realise or refuse to acknowledge that your existence, privilege and success as a race is built on the backs, blood and death of people of colour. Your entire existence is drenched in racism. From micro-aggressions to terrorism, you guys built the blueprint for this shit.
‘Come see me when you realise that racism isn’t learned, it’s inherited and consciously or unconsciously passed down through privilege.
‘Once white people begin to admit that their race is the most violent and oppressive force of nature on Earth… then we can talk.
‘Until then stay acting shocked about how the world continues to stay fucked at the hands of your ancestors and your heads that remain buried in the sand with hands over your ears.’
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L’Oréal champions diversity. Comments by Munroe Bergdorf are at odds with our values and so we have decided to end our partnership with her.— L'Oréal Paris UK (@LOrealParisUK) 1 September 2017
Naturally to Berghoff and his ilk Bergdorf is the real victim here.
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If this incident means that I am patient zero in discussing the origins of racism in mainstream media and how... https://t.co/BtLaSBkLxg— Munroe Bergdorf (@MunroeBergdorf) September 1, 2017
Funny how these so called champions of diversity and equality are the biggest f-ing racists out there.